There is a growing trend that points to a shift in values: a return to nature, reclaiming the time needed to do things properly, and reviving certain traditional customs and crafts. At López de Haro, we feel deeply aligned with this change of paradigm. That’s why we set out to find ten real people who have turned their lives around and discovered in La Rioja a place to live in a simpler, more mindful way—putting the focus back on the pleasure of small things.